Nowadays, many people are moving towards living an all-natural lifestyle. With the advent of veganism taking over most continents, and seeing the tremendous benefits this type of diet and lifestyle possesses, the mentality has extended to the products people use as well.
Those who are moving to a cleaner lifestyle have embraced the use of natural cosmetics, as well. What they use on their mind and body has become just as important as what they consume. Industries have listened to their consumers and also moved away from artificial products to a more natural and organic direction.
One of the main categories of items that are lending a hand towards this lifestyle is essential oils. This article discusses the various benefits of using these types of oils, as well as how, starting your own business selling them can provide tremendous value to society and the planet as a whole.
Essential Oils – What are They and How They Help Us
Oils that are extracted from the various parts of vegetation i.e. leaves, rinds, stalks, roots and barks using different extraction methods, and turned into a liquid which is then bottled for consumer use, and are referred to as ‘essential oils.’ More about this can be found on this website
These are some of the most versatile types of oils on the market and have been used by many cultures throughout the world, for decades.
When people started to understand the beneficial properties of these products, they sought to invest in them and are now being used for a variety of reasons including cooking, as cosmetic applications, in their bath and inhaling, to name a few uses.
There are two main types of extraction processes that are used to create them namely:
Cold pressing: When the plant is squeezed or pressed via a mechanical apparatus, it releases certain oils and juices, much like squeezing an orange or lemon to release its liquid and smell, or grating its zest to use in your food and beauty products.
Water or steam distillation: This is a process whereby hot steam or hot water is passed through the plant, and this separates the natural matter from the plant itself.
After these compounds are extracted, it is common for some manufacturers to add a carrier oil to them to dilute them or to get more out of the oils. The difference is, with the addition of the carrier oil, they are not as pure as those that do not have it.
As per various studies done on these types of plant extracts, the benefits outweigh the costs, some of which include the below, but are not limited to just these benefits:
Starting Your Own Essential Oils Business
There is a tremendous amount of advantages to using these liquids in your day to day lifestyle both for you and your family, which we will touch on below. Nowadays, many people are starting their own business and one of the many options they are going for is to start their own essential products business. But for someone who has never done it before, how do you go about doing this?
We look at a few of the steps you can take below:
1. Start with a business plan in mind – this should include a cost breakdown of everything from concept to completion and extraction. You will also include your pricing strategy.
2. Choose your target market – who would you want to buy and use your product?
3. Define the brand and come up with a robust marketing strategy including your unique brand proposition. This will include the design and promotion of your bottles, which is a vital part of the bigger picture as well as the packaging. If you find it too much to handle, you can speak to experts in the field who can do the customization of your packaging for you based on your specifications: https://customboxworks.com/product/custom-essential-oil-box-packaging
4. Have you chosen a name yet? Make sure it is unique and trademarked.
5. Create a website and make sure it is optimized with blog posts, contact forms, images, important information on all your products.
6. Do you have a business bank account?
7. Do you have business insurance?
8. How will you promote the business and its products?
These are just a few steps to start with, there will be other ingredients that you will also need to think about. One of the reasons people open businesses such as these is because of the value it brings to human life. Some of the key benefits these products provide are included below.
Help to Alleviate Fungal Infections
Certain extracts have different uses and benefits. For instance, Tea tree oil has antibacterial and antimicrobial properties and has been used in traditional and folk medicine for thousands of years to treat different skin conditions.
Some of these include oral thrush, candida and athlete’s foot. Although more research is still needed to see what else it can do, one thing is for sure, it does help towards itchy and dry skin caused by these infections.
Help to Reduce Stress
Aromatherapy, which is a popular mode of holistic therapy, uses essentials as a basis for almost everything. One of the ways it does this is by introducing these products to a patient who suffers from anxiety and stress, to help reduce symptoms and bring much-needed relaxation and stress relief. Citrus scents such as lemon and orange for instance can help with this when inhaled.
Helps as a Sleeping Aid
We have heard time and time again that some of these oils can help you sleep better. In stores, you often find products with one particular blend of Lavender in it as a pillow spray or a bottle of the extract which many swear by. When scientists tested this on patients who suffered from a restless sleep, they found a difference in their sleeping pattern and intensity, and it helped them get a good night’s rest.
There is nothing like owning your own business in this day in age and one that provides so many benefits for people is an added advantage.
