SelphieBong eco chic signature dresses from Bali

selphie bong, fashion designer

After opening my own stores I get better each days and here I am today, owning a few branches with numbers of stockists boutique overseas that has been in partner with me for years.

SelphieBong was started in 2009 in Ubud Bali. That time Bali was at the top of the world. It was a place for fashion, sun and beaches. We think that was the right decision.

We believe in comfort. In Indonesia we have summer all year, sometimes its raining during the end of year. But most of the time its hot. We seek for clothing that is light, easy to wash, long lasting, and a fashion that makes you look good anytime of the day, and in the next 5 years you look at your self in photographs and you won’t think you are a fashion victim.

Selphie Bong, Fashion designer

Effervesence by SelphieBong. Spring Summer 2016

Same thing when we create our autumn winter collection. I hate it when I travel with big luggage and half of my luggage was a thick heavy coat. And sometimes it’s not even warm enough for the winter. It makes me think that even though its winter, winter clothing should be light, warm, comfortable and not much nick nacks. It should make you look cool as the weather is, not a lama with pom poms.

We choose to create our classic fashion with no waste. Means we produce all of the clothing without leaving any single waste.

Basically what we believe is in comfort, classic, and ethical fashion. Woman who are free to wear what they like, comfort and the confident wearing comfy clothes. Not all beautifull things should feel painful.

My achievement so far is to be here today. I was a broke designer, I am lucky I met nice people along the way, Jules is my partner till today. Christina Dean the head of Eco Chic Hong Hong.

After opening my own stores I get better each days and here I am today, owning a few branches with numbers of stockists boutique overseas that has been in partner with me for years. Its a good thing for an entrepreneur. It feels good when people really do buy your creation. Me and my partner work hard and we learn what people want and needs in fashion and that what brought us here today.

You can find us online at selphiebong.com.

Selphie Bong, Fashion designer

Effervesence by SelphieBong. Spring Summer 2016

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