It’s that time of the year again – to update your website

update your website

The fact that you’re here is a good indicator that somewhere along the way you thought about updating your website due to one or several reasons. There are a lot of websites worthy of being emulated. Some are better than others, but the updated version oftentimes look better overall.

Updating or creating a new website for that matter is like creating a new resume. It makes your business stand out. But how much does an updated website matter? And to what extent will your business benefit from an updated website?

There are a lot of benefits that you can gain from updating your website, some of which are listed below. Take note that this won’t apply to everyone, but they will let you assess if updating your website is a good move for your company.

Your clients and new leads will see your website. Having a URL is one thing, but if it’s just buggy and uses old technologies like flash, then all you have is an online address, nothing more. How many prospects will you lose because of a wonky website? One too many.

With a new or updated website, your clients and visitors will appreciate what you have to offer, plus the effort of putting a working and modern website that they can easily navigate and acquire products/services.

You’ll show higher on search results. Almost everything begins with a google search these days. Therefore, if you’re not on the first couple of pages in search results, you’ll seriously hurt your chances at getting a visitor to your website. Updating your website boosts your search engine optimization. You’ll be able to use techniques and language that search engines recognize and reflect in search ranking system.

You’ll be able to better measure your website’s effectiveness. Most older websites aren’t equipped with the right tools to effectively measure the effectiveness of online presence. These days, there are a lot of online tools that you can invest in to assist in measuring what works and what doesn’t.

However, to use those, you obviously need a modern website.

You’ll be able to update your website yourself.Updated websites are based on a content management system, which allows you to edit what’s on the front-end (face) of the website quickly. No need for any messy code and designs. This way, you can easily add or switch yourcontent depending on your current goals.

What to look for in a web builder

When looking to update your website, look for a provider that has the following basic features:

  • Simple Drag and Drop
  • Mobile Editor
  • Customizable Templates
  • Social Media Integration
  • Unlimited Pages
  • Unlimited Bandwidth

Many website builder New Zealand has, including top website builder Crazy Domains offers these features, plus you can take advantage of extra features for personal or business accounts, including domain name, web hosting, 1-unlimited email, and 5-15 stock images, and even web analytics.

End Note

There you have it. Of course, don’t forget to assess your website exhaustively for tell-tale signs that would require the upgrades mentioned in this article. You should also speak with the website design service provider for advice before committing to their services. Best of luck!

Be first to comment