I had the privilege to interview Naomi founder of Shea Purity her products are handmade, natural and gentle for hair and body. She launched her organic beauty products when she moved to Australia read the interview to find out more!
What inspired you to start your business?
I grew up in the UK and as far as I can remember, I’ve always been a product junky- testing, trying and spending money on hair and skin products. However, nothing ever satisfied me or gave me the results I was looking for the only product that gave good results was shea butter from Ghana. My mother would bring shea butter back to the UK after her trips to Ghana. It always left my skin feeling very soft, moisturised and hydrated. Since then, I have been passionate about creating my own natural oils and cream using this amazing product.
In what way does your product stand out?
Shea Purity products are 100% natural and are free of toxins and synthetic ingredients. In fact, everything used in my products are safe to consume (however this is not recommended). It is safe and gentle to use on the hair and body, and can be used for everyone, including men, women, children and babies.
What is your mission?
My mission is to provide a brand that people can trust, using the finest essential oils and minerals sourced from Africa and Australia.