Interview with fashion designer Vena Dehal

New York fashion designer

Sure, it was grueling in its moments but where better to gain hands-on apprenticeship than a fashion capital like New York. It will drain you but nothing beats the hustler spirit.

When did you realize you wanted to become a fashion designer?
I believe I always had it in me – an appreciation of the unique and standing out from the mundane. Back when I was a teenager, my mother and I would go out and buy varieties of fabrics in glorious prints and then the weekends were usually dedicated to drawing, patterning, cutting and sewing. It was a lot of fun. However, as a predestined course or probably a lack of exposure, I was veered towards a run-of-the mill track, but I’ve found my path now and I am thoroughly enjoying living through my creativity and the mystery of the unknown.

Are you self-taught or did you study fashion design?
Choosing to go back to regular classroom schooling was very much a deep longing as much as a leap of faith. I took some summer classes and realized I was onto something pretty inherent, yet unexplored. A 2-year Parsons fashion design program seemed like a no brainer, albeit slightly intimidating. But my experience has been just wonderful throughout the process of schooling, internships and jobs in the entirely new world of fashion business. Sure, it was grueling in its moments but where better to gain hands-on apprenticeship than a fashion capital like New York. It will drain you but nothing beats the hustler spirit.

Is there a story behind the pieces you create?
There almost variably is, but it is not always from the same sense. I have noticed that I am usually led more by the feels than the sight, and I then let the inspiration guide me in whichever direction the thought idea takes me off to. It can start from anywhere and also end up anywhere.

What changes do you see in the fashion industry?
I think the pressure that fashion designers are facing with the see now-buy now concept, given the extent of today’s social media usage with Instagram, snapchat, live streams etc, is real and probably a good plight to have, come to think about it. A portion of the fashion industry is perhaps even going to find a way out of the 6 months gap as more and more business geared cum artistically inclined minds come together. I firmly believe that as an industry we are enduring. Individuals will always be individualistic and in the same breath as technological advances, brand loyalty is also just as real – we all have a place to operate for our customer base.

Where can people find your collection?
You may contact us via our website and we will dress you up!

Website: www.venadehal.co
Instagram: www.instagram.com/venadehal/

Model: Karina Bik
Photography: Matt Frisbie
HMUA: Gabrielle Dalrymple

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