How to be a trendsetter


When being a dedicated follower of fashion, there is nothing quite like the satisfaction you can gain from being the first to try a new outfit combination, a new catchphrase or even to hear a new recording artist and then see hundreds, thousands or even millions of others follow in your path.

If becoming a leading trendsetter is you goal, read on for a few tips on how to make sure your influence reaches as far and as wide as possible.

Utilize the power of social media

If you want to get noticed, get yourself followed. Instagram is by far the most important site to be seen on if you want to become a true trendsetter. Not only will you need to have a truly unique look that people want to copy, but you will also need to be skilled with the use of the app itself in order to ensure you reach the right people.

Look beyond the obvious hashtags and be more creative with your ideas to broaden your appeal. Work hard to be amusing, ironic or even outrageous – anything but boring. You should also stay up to date with current popular conversations, so you can give your hashtags a topical slant, further boosting your profile.

You also need to work hard on making your descriptions as interesting as possible. Although the pictures are the most important element, you won’t get the maximum traction from your images unless you also provide entertaining descriptions to accompany them.

Be an early adopter

If you are one of the first people to own a new phone, hear a new single or purchase a new dress line, you will be noticed for that reason alone, and people will then be far more likely to be interested in other aspects of your life.

You can also add an additional level of intrigue in the way you choose to accessorize the items you purchase. For example, if you’re looking for something a little different, your new phone itself, can help you stand out from the crowd: Custom Envy has cases for the S9 Plus and other models.

Take a lesson from big business

In the business world, trendsetters start out as trendwatchers, keeping an eye on what their competitors are doing in order to develop strategies of their own. If you want to ensure you remain ahead of the curve, you need to dedicate time to conducting in-depth research.

Read newspapers, magazines and blog posts that cover the area you are most interested in becoming a trendsetter for. The more you understand about the field and the fact that trends tend to have their own unique mood, behavior and limited lifespan, the more successful you are likely to be.

Look at existing trends from an objective point of view to work out why they have succeeded or failed, what might have been done differently and then find ways to adapt, change or improve trends to make them truly your own.



Be first to comment