Eco-friendly and sustainable trends 2020/2021

Previous year was all about worldwide protests. For example, climate activists worldwide made their voices heard in the streets of their capital. I think protecting the Earth will become an even more important ideal in 2020/2021. I think it is very important myself. In this blog I want to talk about climate-friendly ideas that can become trends in 2021.

Rentable clothing
A subscription to a store where you can rent clothes: it is sustainable, cheap and is growing in popularity. I was recently in Madrid (not very good for the environment) and I saw places like this everywhere. Also in Amsterdam, where I live, more and more rental clothing stores are emerging from the ashes of a city with mostly big brands and names that are not eco-friendly at all.

The clothing industry is extremely polluting. Annoying for me, because I am very guilty of buying new clothes that I don’t actually need. I would like to change that, but it is difficult to ignore all discount emails from NA-KD clothing or ASOS.

“Ew,” someone I know said the other day when I talked about rentable clothing. “Others have already worn them.” I think that although the idea may be strange at first, this industry is going to grow a lot, even if only with hipsters from the Amsterdam area.

Anti-plastic movements
I do not know to what extent this will become a trend in 2020, but I see it happening: more and more people are criticizing the enormous amount of (unnecessary) plastic that we use every day. I also notice it more and more. Where in the past I was hardly concerned with the packaging of my food, I pay more and more attention to it. And others join me: plastic bags and bottles are being replaced by cotton bags and Doppers, and there are even places where shampoo bottles can be refilled!

This year you also had the so-called VSCO girls: girls with a hydroflask and a Kanken backpack who refused to drink from plastic straws. With their famous saying, “save the turtles,” something they said en masse to draw attention to plastic waste, many videos about metals and bamboo straws went viral. When I recently walked out of McDonalds with a friend of mine with a plastic straw, I was even approached by a laughing man: “That is no longer possible, isn’t it.” He was right: it is no longer possible.


Young people continue to make their voices heard
It is difficult to predict, but I expect that in 2021 young people will continue to talk about the climate. It is important that we keep going. As cliché as it may sound, this debate is our future. We will be most affected by the effects of climate change and we must seize every opportunity to make the world a better place. It is not about our children or grandchildren, but also about us.

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